I had a master plan when I included an eclectic mix of articles and other content in Blue Blood in print.

Some people pick out their persona like flash art off a tattoo shop wall. Blue Blood is for people who construct themselves out of a myriad of sources, always seeking to get closer to the core of their true selves. There are people who decide to be goth for example, and they will then attempt to only do and like and wear and say goth things. To me, there is nothing less conformist...
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