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Archive for Posts Tagged ‘iced-latte’

Ben and Jerry’s Free Ice Cream

April 21st, 2009 by Amelia G

ben and jerry s free ice creamIf you live on the West Coast like me, it is not too late to get free ice cream from Ben and Jerry’s today. Southern California has been having a crazy heatwave. I confess to worshiping at the alter of frosty central air conditioning, but I had to leave the house yesterday to get espresso beans for iced lattes and was stunned at how fast it has gone from chilly to insanely hot this year.

I guess this is the part where I should probably deconstruct the ways in which all strata of counterculture are marketed to disingenuously most of the time. I could talk about how people think there are these two hippies Ben Cohen and Jerry Greenfield who built an ice cream empire subsisting on a shoe-string budget, making strongly flavored ice cream according to their own personal quirky stoner tastes, and serving it in an old gas station. I could talk about the ferocious rivalry between Ben and Jerry’s and Häagen-Dazs and how Häagen-Dazs attempted to keep Ben and Jerry’s out of their distribution channels and Ben and Jerry’s repeatedly sued Häagen-Dazs and started a whole PR campaign with the slogan, “What’s the Doughboy afraid of?” If you are wondering where that slogan came from, the answer is that Häagen-Dazs is owned by Pillsbury, or at least was at the time, and Ben and Jerry’s was this indie force fighting The Man. Of course, Ben and Jerry’s sold to Unilever in 2000. The multi-billion dollar Unilever is the largest ice cream manufacturer in the world and owns, not only Ben and Jerry’s, but also Breyers, Popsicle, Slim Fast, Klondike, and dozens of European subs of Heartbrand. Hippie Ben and Jerry’s now are to corporate ice cream what marketing tool female mascots are to corporate so-called “altporn”, in that they make public appearances and do the occasional press junket, but it’s just for show and they don’t actually have any, ya know, business role in the company. Oops, I digress. I mean, FREE ICE CREAM!

The original founder’s of Ben and Jerry’s purportedly marked their first anniversary of struggling to stay in business by giving away free ice cream cones for a day. Today the company turns thirty-one years old and almost all Ben and Jerry’s locations are giving away free cones. I’m guessing they really have celebrated their important anniversaries by giving away free ice cream cones.

So, really, the point here is just a public service announcement: free ice cream, free ice cream, free ice cream!


USA Blue Bloods Need to Vote Today

November 7th, 2006 by Amelia G

I know Blue Blood members are from all over the world, so this won’t apply to everyone. But, if you are an American, it is your patriotic and civic responsibility to vote today. Please don’t forget.

Sometimes the hardest thing about voting is figuring out where the heck to go to cast your ballot. Happily, the internet makes this all much easier. There are many resources, but one general USA source which looks good to me is Election Protection 365. I usually use the California sites, as I am located in Los Angeles. So I was pleased to find a site with such an excellent polling place locator tool for all states. The site has a political agenda. Most sites with such tools have political agendas.

According to their site, the “People For the American Way Foundation is a premier source of vital information for policymakers, scholars and activists nationwide on the Religious Right movement and its political allies. [They] also engage in legal action as needed to protect or restore the rights and liberties of Americans [and] worked to ensure that the promises enshrined in the Declaration of Independence, the Constitution, and the Bill of Rights are made real for all Americans. [They] have provided citizens with the means to engage their friends, neighbors, and elected officials in substantive conversation about how the values of freedom, fairness, and respectful pluralism are reflected in our local communities and national policies. Since its establishment, People For the American Way Foundation has been committed to countering the forces of social discord and fragmentation with an affirmation of “the American Way:” respect for diversity; freedom of thought, expression, and religion; equal justice; and a sense of community.”

Whether or not you personally share those values, PFAW have provided a heck of a useful polling place locator tool and you can use it for free, no matter how you plan to cast your vote.

Brave people fought a revolution, and great men wrote world-changing documents, so you could have the right to representation. If people with the right to vote do not vote, then the system does not work. I’m off to drink an iced latte and review all the referendum info on my local ballot. Please, please, please take the time to vote today.


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