http://www.telegraph.co.uk/news/worl...-purchase.html
Mark Muller, whose business slogan is "God, Guns, Guts, and American Pick-Up Trucks", said he had been overwhelmed by the response.
"It's extremely successful. There is a lot of worry about crime, we have a methamphetamine problem around here and people just want to protect themselves," said the boss of Max Motors near Kansas City. "And what could be better than supporting American products in these troubled times?"
Mr Muller, who only sells American vehicles, is offering a gift certificate – only to be used at a licensed dealer – for a Kalashnikov AK-47 worth $450 (£320).
The guns are made by IO Inc in North Carolina, the only company in the US which manufactures the robust, durable weapon. First developed in the Soviet Union and exported to Moscow's allies across the world, the AK-47 has been used in countless conflicts in the developing world. In the hands of the Viet Cong during the Vietnam War, it became a symbol of resistance to America.
Never before, however, has the AK-47 been used to sell cars in Missouri. For all its gimmickry, the interest in Mr Muller's newest promotion reflects rising concern among gun owners that President Barack Obama will eventually seek to tighten the rules on ownership, despite his promises to the contrary.
Meanwhile, a general fear of crime has risen, just as the economy has fallen. In Clay County, where Max Motors is located, gun licence applications in the first half of this year alone matched the total for the whole of 2008.
"This is about the right of defending me and my family," said Mr Muller, a 49-year-old father of three. "I have a loaded gun in my pocket now and one in the glove locker of the car with a 12-round clip in it. My wife also carries a weapon."
Asked why an automatic weapon with a 30 or 60-round magazine was required for self-defence, he cited the case of the Florida couple recently shot dead in their homes by a gang of six robbers.
"I don't know a single shotgun would have worked for them. With an automatic they might have died, but they would have taken some of the bastards down too," he said.
Mr Muller added: "They think we are all cross-eyed rednecks down here. We are not. Tonight I am going to the theatre with my wife to see Anything Goes and we will eat sushi on the way."
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